In the US, Kurt Peterson of Water Conditioning & Purification takes on marketing responsibilities as VP of Marketing, Strategic Donor Relations and Media. As the Advertising Director of WC&P, Kurt has developed close relationships with many industry members. He has been an avid recruiter of members for the Water Quality Association over the years and is well respected and liked by everyone in the industry. Kurt will actively manage a stream of communication with current and future donors to keep them informed and to translate this management into continued monetary and non monetary donor support. He will also help create and/or review future marketing campaigns or press releases for the Foundation and advise the rest of the team on media matters as well as structure the best means of exposure to reach our supporters.
Liezel Maree joins the Africa team headed by Tony Marchesini, Senior Vice President of Operations – Africa. Liezel joins the team as VP of Marketing, Fundraising and Special Events. In her position Liezel is in charge of putting together a plan to launch the fundraising efforts in South Africa for the benefit of South Africa and surrounding countries. Her experience and training is broad and varied; from sales and marketing in the aviation industry, to helicopter pilot, field guide in African expeditions, First Aid Paramedic, photography and humanitarian aid to name a few. Her passion is Humanitarian Aid and Emergency Medical Care and Rescue. Through her experience with wildlife expeditions and adventure she has experienced first hand the need for safe clean water in many areas throughout the continent. She is very passionate about helping others and as such is very excited to make Wishing Well’s mission to bring clean safe drinking water to developing areas, her own mission. Liezel currently runs and operates two of H2O International’s franchises in Sandton and West Rand respectively. Welcome aboard Kurt and Liezel